It might be difficult to remember now, but Apple once had high hopes for a plastic iPhone. The company made a big deal out of 2013's iPhone 5c, giving it ample promotion alongside the 5s. It was the company's first device to address the most serious issue with iPhones up to that point, which was the absence of a budget option. If you wanted an affordable smartphone, your only choices up until that point were to find a used iPhone or switch to Android.
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